OUR STORY

The RVNU Story

After two decades leading GTM, we saw a broken pattern: founders expected to scale revenue without the systems, team, or support to do it. CROs were hired too early and failed. RevOps came too late. And the gap between traction and repeatability killed momentum. So we built the company we wished we’d had— one that gives founders the blueprint, muscle and precision to scale with confidence.

RVNU is a complete go-to-market operating system. We embed alongside founders, build the systems their future CROs will inherit, and guide them through the 16 stages that define the journey to $20M ARR. From our GTM Assessment, to strategic advisory and Co-Pilot programs for later-stage teams, to VC workshops, due diligence, and direct investment—we eliminate GTM debt, engineer repeatable revenue, and help ambitious startups reach escape velocity—with precision, speed, and skin in the game.

Man and woman standing on a cobblestone street in Dumbo, Brooklyn, with the Manhattan Bridge in the background.
Laura and Wayne from RVNU walking and laughing
MEET YOUR GUIDES

Meet the RVNU Team

GTM experts with 40+ years of combined experience.

Portrait of Laura Wheeler from RVNU
Laura Wheeler
Co-Founder & COO

Laura knows how to build operational engines that power GTM scale.
She led inside Enterprise sales, RevOps and Enablement at Tableau pre-IPO and post acquisition (NYSE: DATA, acquired by Salesforce for $15.7B). Going back into start-up world, she built revenue operations from scratch at Spekit, a venture-backed SaaS startup.  

At RVNU, Laura leads back-end operations, advisor certification, and our consulting delivery model — ensuring everything we ship actually works in the wild. She’s worked with scale-ups like Tailscale, Guidebook, Esper, Portainer, Branch Care and Upciti to drive GTM execution and operational rigor.

Portrait of Wayne Morris from RVNU
Wayne Morris
Founder & CEO

Wayne has led revenue growth across startups in the US, Europe, and Asia from $0 to $20M+ in ARR, dating back to 2009. He’s been selling disruptive SaaS since 1998 and helped grow companies that were acquired by some of the world's leading tech firms:

Building multi-channel demand generation beyond founder networks

Implementing metrics-driven pipeline management processes

Scaling customer acquisition while maintaining efficient CAC

Creating sales processes that work for non-founders

He’s also an angel investor and strategic advisor to startups including Brightwheel, Civic, Contractor Commerce, Mentava, Portainer, Upciti, and Upfront.

THE NUMBERS

Proven Results in Early-Stage B2B SaaS Companies

100+
companies accelerated
$200M+
in net new revenue generated
63%
cost savings vs. full-time CRO
GET STARTED

Ready to Engineer Your Path to Escape Velocity?

Engraving-style illustration of a winged, bearded man flying with arms extended forward.
Engraving-style illustration of a falling male figure with wings on his back and a cloth draped around his waist.