The RVNU Growth Community
Expert GTM insights based on our proven 16-stage framework.
Access to the RVNU SaaS Startup 'MBA'
Practical insights from experts who've scaled multiple companies
Deep insights into the 4 phases and 16 stages of the RVNU framework
Free and premium ($199/year) options available
Complements your $20M Roadmap implementation

Why Founders & Revenue Leaders Subscribe
Startup "MBA" Program
16 deep dive lectures from idea market fit to scale
Expert Perspective
Benefit from decades of experience scaling B2B SaaS companies
Video Interviews
Watch discussions between RVNU founders and industry experts
Exclusive Events
Get invites to RVNU-only events as a premium subscriber

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Free Membership
Essential GTM insights for technical founders
Two short opinion essays per month
Contemporary B2B SaaS commentary, through the prism of GTM
Foundational RVNU framework concepts
Premium Membership
Comprehensive GTM insights based on our complete framework
Everything in free membership
SaaS Startup MBA Program
Minimum 16 RVNU framework deep-dive lectures
Exclusive framework drops throughout the year
Video interviews with industry experts
Invitations to exclusive RVNU events
RVNU Growth Insights
Essential resources for your journey to $20M.

GTM Debt Explained

The 4 phases of GTM Maturity

From Founder-Led to Repeatable Sales

Escape Velocity Indicators
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Your Growth Journey Starts Here
At $199/year, premium membership pays for itself if you implement just one insight that saves you a week of trial and error.
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Common Questions
RVNU isn't just another startup newsletter with generic growth tips. We provide systematic, data-driven frameworks based on real assessment data from 100+ B2B SaaS founders. While other newsletters give you inspiration, we give you precise diagnostic tools and stage-specific guidance that directly addresses the GTM debt patterns we see repeatedly in early-stage companies.
The lectures provide the detailed methodology behind your assessment scores. If you scored below 75% on Market Sizing, for example, Lecture 3 explains exactly why that debt compounds through later stages and provides systematic approaches to address the gaps. Think of the assessment as your diagnostic and the lectures as your treatment plan.
We publish new in-depth lectures bi-weekly, with each one focusing on a specific stage of the growth framework. Additionally, premium members receive sporadic case studies and framework drops throughout the year based on emerging patterns and community needs.
Premium members get exclusive access to events determined throughout the year, including both virtual and in-person gatherings. These may include sporadic GTM office hours where Wayne reviews real challenges, surprise guest fireside chats with successful founders and revenue leaders, and workshops focused on specific growth stages. Event frequency and format vary based on community needs and opportunities.
We offer a 7-day full refund if the content doesn't provide actionable insights for your specific stage of growth. Most founders see immediate value when they understand their GTM debt patterns, but if our systematic approach doesn't align with your needs within the first week, we'll refund your investment completely.
Our content covers all 16 stages across 4 critical phases: Idea Market Fit (Stages 1-4), Product Market Fit (Stages 5-8), Go-to-Market Fit (Stages 9-13), and Scale (Stages 14-16). Each lecture provides deep-dive analysis into specific GTM debt patterns, assessment criteria, and systematic approaches to avoid the traps that keep 80% of B2B SaaS companies stuck below $1M ARR.
Premium members occasionally receive select frameworks throughout the year when we feel they're particularly relevant to current market conditions or community needs. We also provide sporadic case study drops analyzing real GTM debt patterns from our assessment data. If you want comprehensive access to frameworks with detailed tutorials and step-by-step guidance, the RVNU Vault is where you'll find our complete library of 25+ frameworks for each stage of growth.
While premium content can be shared with your team, we encourage all team members to purchase their own subscriptions to get the full benefit of the community and content. We offer group discounts for teams who want to subscribe together, ensuring everyone has direct access to the insights and frameworks.
No, the premium newsletter content is completely different from the Vault. The Vault contains our comprehensive library of 25+ frameworks with tutorials for systematic implementation. The premium newsletter provides deep strategic analysis of why founders fail at specific stages, using real data from our assessments. Think of the Vault as your complete toolkit and the premium content as your strategic intelligence briefing.
The occasional frameworks we share are designed for founders and revenue leaders who have access to the right data about their companies. They're built to be easy to follow for those in leadership positions who understand their business metrics and can apply systematic approaches to GTM challenges. For comprehensive framework libraries with detailed tutorials, the RVNU Vault provides the complete systematic approach.
For personalized feedback on your specific GTM challenges and assessment results, we encourage you to start with our Advisor Co-Pilot option, which provides direct guidance tailored to your situation. Premium membership focuses on broader strategic insights and community learning rather than individual consultation.
Premium events include surprise guest fireside chats with successful B2B SaaS founders and revenue leaders, sporadic office hours for direct Q&A, and both virtual workshops and in-person gatherings throughout the year. The format and frequency depend on opportunities and community needs, ensuring each event delivers maximum value.
Our assessment data shows that 70% of founders claiming to operate at advanced stages (Stage 9+) actually have significant foundational debt that's preventing them from scaling. The lectures help you identify and address these gaps before they become more expensive to fix. Even if you're at $10M ARR, foundational debt still matters for efficient scaling.
Ready to Engineer Your Path to Escape Velocity?

