Co-Pilot Programs

Avoid the $2.4M+ gamble of premature CRO hires—get battle-tested Silicon Valley operators delivering tier 1 VC-level growth results.

Skip the 70% failure rate of early revenue leadership hires that destroy momentum and burn cash

Access 40+ years of proven Silicon Valley GTM expertise that consistently delivers top-quartile SaaS metrics

Build the foundation, processes, and team that set your future CRO up for guaranteed success

Transition seamlessly when you're ready for full-time leadership

Black and white photo of Wayne Morris from RVNU is giving a presentation on GTM Debt

Proven Results in Early-Stage B2B SaaS Companies

3X
average revenue per account in 6-12 months
$200M+
in net new revenue generated for clients
25X
average ROI on RVNU investment
0
long-term contracts
THE FRAMEWORK

Why 70% of Early CRO Hires Fail

Premature revenue leadership hires fail because they lack the foundation, context, and systems needed to succeed

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No Systems to Inherit

Early CROs walk into chaos—no documented processes, unclear metrics, or proven custom playbooks to scale from

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Missing Product-Market Context

External hires lack deep product knowledge and customer insights that only founders possess, leading to misaligned strategies

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Wrong Stage-Company Fit

Experienced CROs expect enterprise infrastructure and team support that early-stage companies can't provide yet

THE RVNU DIFFERENCE

More Time. More Ownership. Faster Growth.

A single CRO mishire costs $800,000 in Year 1 (base salary, bonus, benefits, taxes, recruiting fees, equipment, office allocation, and 6-month ramp time productivity loss)— with 70% failing and requiring expensive replacement cycles.

A graph depicting the cost difference between hiring RVNU Co-Pilot and hiring a full time CRO
THE OPTIONS

Choose Your Level of Support

From strategic advisory to full fractional leadership, we meet you where you’re at.

GTM Advisor

Strategic guidance for founders and executives ready to improve their GTM motion.

Weekly or bi-weekly strategic calls

Access to RVNU team via Slack/email

Monthly GTM metrics review

Complete RVNU Vault access

Quarterly strategy sessions

CRO Co-Pilot

Embedded Chief Revenue Officer who becomes part of your team.

Fractional CRO operating alongside CEO*

Complete GTM strategy development and execution oversight

Sales team design, hiring, onboarding, pipeline management and forecasting

Compensation structure

Sales process optimization and playbook development

Drive team performance through tight operating rhythm: weekly metrics, strategic sessions, and in-person presence at key events.

RevOps Co-Pilot

Embedded RevOps leader who becomes part of your team.

Fractional VP of RevOps*

Tech stack audit and optimization

CRM implementation, integration, and data management

Sales and marketing automation development

Performance dashboard creation and management

Sales enablement content creation and program delivery.

Systems integration and workflow optimization

GTM Advisor
$5,000/mo
CRO Co-Pilot
from $19,750/mo
RevOps Co-Pilot
from $15,000/mo
CRO + RevOps
from $29,750/mo
Monthly Cost + 0.25% equity
$5,000
from $19,750
from $15,000
from $29,750
Best for ARR
Any
$2M+
$4M+
$4M+
Strategic Guidance
Sales Team Management
Team Skills Review
Tech Stack Review
CRM & Tech Setup
CRM Dashboard Creation
Reporting & Data Room
Pipeline Management
GTM Playbook Authoring
Compensation Planning
Target Setting
Sales Hiring
Pricing & Positioning
RVNU Vault Access
Unlimited Async**
Weekly 1:1 Time
30 mins
3 hours
3 hours
6 hours
* This investment is equivalent to a minimum of one day per week.  
**Fair use policy applies to async communication.
THE PROCESS

Structured Approach to Measurable Results

Every Co-Pilot program follows our proven implementation methodology with clear timeline milestones

Month 1-2: Foundation & Roadblock Removal

Complete GTM audit with prioritized action plan

Identify and eliminate GTM obstacles preventing growth

Territory design and pipeline management optimization

Product and marketing alignment establishment

Technical stack assessment and critical improvements

Team skill evaluation and compensation structure review

Month 3-4: Process Implementation & Team Development

Repeatable processes established with new team members ramped

Top-of-funnel pipeline generation system deployment

Sales methodology and playbook implementation

Active support for hiring and onboarding new GTM talent

Sales enablement material creation and training delivery

Month 5-6: Operational Rigor & System Optimization

Predictable revenue generation with accurate forecasting

Pipeline review process implementation with consistent cadence

Accurate forecasting methodology development and deployment

Sales stage and exit criteria refinement based on data

Win/loss analysis systems implementation for continuous improvement

Month 7-12: Growth Acceleration & Scale Preparation

Sustainable growth engine with internal leadership development

Scaling successful sales motions across the entire organization

Specialized sales role development for maximum efficiency

Systems implementation for sustainable, predictable growth

Knowledge transfer preparation and internal capability building

Month 13-18: Optimization & Transition Planning

Fully optimized revenue engine ready for next funding milestone

Advanced revenue operations optimization and automation

Internal team leadership development and promotion readiness

Strategic planning for next growth phase and potential leadership transition

All timelines include quarterly in-person reviews and annual strategic planning sessions.
FAQS

Common Questions

What does 'embedded operator' actually mean day-to-day?

We operate like full-time team members but we are not full-time - our pricing starts at one-day per week equivalent, though we often do 2 days per week for more involved clients. We get given budget and decision-making authority with the CEO as final approver - exactly as it would be if we were a full-time CRO.

This means we're actively involved in daily operations, team meetings, and strategic decisions. We'll fly in person to attend your Sales Kick-Off events, participate in board meetings (virtually), and own the revenue pieces when operating as fractional CRO. We're not consultants giving advice from the sidelines - we're operators executing alongside your team.

How do you decide which companies to invest in?

We use VC-style due diligence with a GTM focus. Currently, we don't accept competing clients and carefully evaluate each potential partnership to ensure mutual success.

Our selection criteria includes market opportunity, demonstrated product-market fit, founder quality and coachability, specific GTM challenges that align with our expertise, sustainable unit economics, and strong technical foundation with growth mindset. This rigorous process ensures we only partner with companies where we can deliver meaningful results.

What's your role in team recruitment and hiring?

We own the recruitment process for GTM roles as part of our embedded operator responsibilities. This includes designing sales team structure, writing job descriptions, sourcing candidates through our network, conducting interviews, and managing the entire onboarding process.

For hiring your external CRO, this is something we support with but do not lead - it's led by the CEO who leverages our network alongside their network of investors and uses executive recruiters. We provide 2-3 months of knowledge transfer to ensure seamless transition.

Do you really attend board meetings and company offsites?

Yes, absolutely. We attend board meetings virtually and actively own the revenue pieces, presenting revenue updates and participating in strategic discussions when operating as fractional CRO. For company events like Sales Kick-Offs, we fly to be there in person.

This level of integration is what differentiates us from traditional consulting. We're not external advisors - we're embedded team members who show up when it matters most for your company's success.

How is this different from traditional fractional leadership?

In reality we are operators leading the team, doing the nuanced custom work with you and your team that is required to succeed, not cheering from the sidelines. Three key differences set us apart:

- Equity alignment: We compromise cash for 0.25% equity as part of every engagement so our success is directly tied to your success.

- Custom diagnostics: Every engagement starts with proprietary diagnostic frameworks to create bespoke playbooks specific to your company.

- Operator accountability: We're held accountable for revenue results, not just strategic advice. Performance-based pricing options align our compensation with your growth targets.

Most fractional leaders provide generic frameworks and advisory support and tie you down to 6+ month contracts. Our contracts are month-to-month and we become embedded operators with skin in the game, creating custom solutions for your unique challenges.

How do month-to-month contracts work with equity compensation?

The Co-Pilot program is designed for companies with $5M+ ARR that need hands-on GTM leadership to drive accelerated growth. It's ideal for companies that have product-market fit but face challenges creating a repeatable, scalable revenue engine. Companies benefit most when they have strong product and engineering capabilities but lack experienced GTM leadership to orchestrate sales, marketing, and customer success functions. The program requires founder/CEO commitment and can be accessed after completing a strategy call with our team, which first requires completion of the $20M Roadmap assessment.

How much does the Co-pilot program cost?

The Co-Pilot program is customized based on your specific needs and engagement scope, with pricing typically ranging from $15,000-$30,000 per month depending on the complexity of challenges and level of support required. This investment includes dedicated fractional GTM leadership from RVNU founders and a bench of experts with specific skill sets matched to your requirements. Additionally, RVNU takes an equity stake in all Co-Pilot clients, aligning our incentives with your long-term success. The program includes regular in-person meetings to ensure alignment and progress.

How can I support RVNU in return for the free assessment?

Yes, absolutely. The Advisory program often serves as a natural progression toward Co-Pilot engagement. If your company grows to the point where you need embedded operational leadership, we can transition you to the appropriate Co-Pilot program.

All our programs start with the $20M Roadmap assessment, and we can adjust the level of engagement as your needs evolve throughout your growth journey.

How does the RVNU operating system training work?

Every engagement starts with custom diagnostics using our proprietary frameworks to understand your unique GTM debt patterns. We then create bespoke playbooks specific to your company - there's no one-size-fits-all approach.

These custom playbooks become permanent company assets that outlast our engagement. We document everything systematically so your team can continue executing our methodologies independently after transition.

What's the difference between your operators and hiring a VP?

Using RVNU, we expect you to get to escape velocity faster as well as it costing you significantly less:

Cost efficiency: Our Co-Pilot programs cost $237K annually vs. $797K+ for full-time CRO (including salary, benefits, recruiting, equipment).

Speed to escape velocity: We bring 40+ years of startup-to-IPO experience without the 3-6 month ramp time of new hires, helping you reach escape velocity faster.

Risk mitigation: Month-to-month flexibility vs. expensive hiring mistakes (average CRO tenure is only 25 months, with 70% of early CRO hires failing).

Knowledge transfer: We build systems and playbooks designed for eventual transition to internal leadership, setting your future hire up for guaranteed success.

What happens if our partnership doesn't work out?

We offer month-to-month flexibility specifically to address this concern. If we fundamentally disagree on direction, we educate impartially our reasoning and engage in healthy debate. If we cannot align and do not see a way forward, either party can activate the 30-day notice period - not dissimilar to how you’d treat a full-time employee.

For equity, whatever is vested at termination is able to be exercised - we only have economic participation, no voting rights. This structure ensures both parties remain committed to making the partnership work while providing flexibility when needed.

What's the VC-style due diligence process like?

Our due diligence process evaluates market opportunity, product-market fit, founder quality, GTM readiness, financial health, and team dynamics. We assess whether your specific challenges align with our expertise and if there's mutual potential for success.

This includes reviewing your metrics, understanding your market position, evaluating your team's capabilities, and ensuring you meet our criteria: typically Series A+ companies with $2M+ ARR, 18+ months runway, and headquartered in North America, Europe, or ANZ. It's a mutual selection process - we want to ensure we can deliver meaningful results for your investment.

Can you help with fundraising and investor relations?

Yes, we help build the metrics, processes, and growth trajectory that investors expect to see. Our approach creates predictable revenue engines that support higher valuations and demonstrate capital efficiency and operational excellence for Series A/B/C readiness.

We document systematic growth approaches that de-risk future investment and can participate in investor meetings when appropriate. Our equity alignment means we're invested in outcomes that support successful fundraising.

How do you transition to our internal leadership when ready?

Seamless transition means we actively support the recruitment process for your future CRO - this is led by the CEO who leverages our network alongside their network of investors and uses executive recruiters. We provide 2-3 months of knowledge transfer to ensure continuity.

Transition happens when you've reached escape velocity - typically our average engagement starts just before Series A and ends around Series B. This can be anywhere from 6 months to 2 years depending on your growth trajectory. We often continue as GTM advisors after the CRO is hired.

What's your involvement in day-to-day team management?

In terms of day-to-day team management, we co-pilot with the CEO but we take up the majority of the slack. This includes handling 1:1s, performance reviews, compensation planning, target setting, and team development. We operate with the same authority and responsibility as a full-time CRO.

This includes building sales processes, managing pipeline reviews, conducting deal reviews, and implementing accountability systems. We're not observers - we're actively managing and developing your revenue team.

How do you balance multiple client partnerships?

Each Co-Pilot can handle a maximum of 2 Co-Pilot clients at any one time, with up to 5 advisory clients in addition. We ensure quality through weekly progress reviews, quarterly NPS surveys, and QA on all frameworks.We protect confidential information through NDAs and password-protected firewalls in our documentation.

We currently don't accept competing clients to avoid any potential conflicts.

How do you integrate with our existing team and systems?

We integrate as embedded operators, not external consultants. This means participating in your existing meeting cadences, using your communication tools (Slack, email), and operating within your established workflows while improving them.

We conduct comprehensive tech stack audits, optimize your CRM configuration, and build processes that work with your existing systems. The goal is seamless integration that enhances rather than disrupts your current operations.

What is 'pre-built muscle memory' and how does it help?

Pre-built muscle memory refers to the systematic processes, documented playbooks, and proven frameworks we implement that become second nature to your team. Instead of your future CRO walking into chaos, they inherit established systems with clear metrics and proven methodologies.

This dramatically increases the success rate of permanent hires because they're stepping into a structured environment with documented processes rather than having to build everything from scratch while learning your business.

Do you actually attend our company events in person?

Yes, we fly in person for key company events like Sales Kick-Offs, quarterly business reviews, and strategic offsites. This physical presence reinforces our embedded operator model and ensures we're fully integrated with your team culture and strategic initiatives.

For regular meetings and board meetings, we participate virtually, but for high-impact events that shape company culture and team alignment, we're there in person.

What is "fair use policy" for unlimited async communication?

Fair use means reasonable, business-focused communication that supports our embedded partnership. This includes Slack messages, email updates, quick questions, and urgent issues that arise between scheduled meetings.

It doesn't include extensive consulting projects outside our scope or requests that would be more appropriate for scheduled meeting time. We're accessible for the day-to-day communication needs of an embedded operator.

GET STARTED

Ready to Engineer Your Path to Escape Velocity?